Benchmarking tool can help practices plan impact of social distancing now and in aftermath of COVID-19

A practice performance benchmarking tool is set to help practices during their COVID-19 planning in the face of the outbreak. VetViewer is free for small animal, mixed and equine practices to use and currently over 400 UK practices rely on it to track their metrics. The tool offers an opportunity to run simulations – so for instance if the practice has had to stop offering routine consults has a reduced number of vets or RVNS available, they can immediately see the impact on the practice top line. VetViewer can be used by all practices, whether they are independent or corporate, or individual branches and tracks performance for the past 18 months, so allows comparisons to be made before, during and after the COVID-19 outbreak.

VetViewer Director, Alex Arpino, says the service usually helps practices to thrive but right now offers potential to help them survive, “Many clinics are struggling to know what to do for the best and not knowing the magnitude of the economic impact of their decisions doesn’t help. Everyone wants to protect their staff but also ensure they have jobs to return to. We can link data from nearly every PMS in the UK to VetViewer and the practice’s management team is given access to a portal where they can see the data at a glance. Right now, being able to run simulations is central to current and future planning and could help alleviate stress for many practices managers and owners.”

In normal circumstances, VetViewer allows practices to look at their performance over time, in response to any changes they might make, as well as helping them to evaluate where they over and under-perform relative to their region and the UK as a whole. Practices using VetViewer for the first time are encouraged to add 24 months of historical data to the benchmarking tool to provide an internal comparison to evaluate current and future performance.

The data available in VetViewer includes income from food, wormers and flea treatments and other provisions that many practices might find ways to sustain in the coming weeks. Looking forward to a time when isolation and distancing can be lifted, the tool also shows where there is potential for practices to increase income – whether that’s because they are under-charging for consults compared to the regional average, or performing fewer neutering procedures, or under-utilising potential diagnostic or imaging aids. Such information is likely to be vital to recovery, providing a clear indication of the speed of recovery and the services that are making the biggest contribution to that recovery.

The VetViewer service can be demonstrated remotely by the company’s dedicated team of Business Development Managers and the service can be activated at a distance, so practices can set up their account quickly without any costs, either to set up or maintain. Further information is available at www.vetviewer.co.uk or practice owners or managers can telephone 01403 800135 to make an appointment for an online meeting or to find out more.

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